FREELETICS
As a Senior CRM copywriter (and secret content strategist) at Europe’s #1 fitness app, it was only a matter of time until my puns crept into their campaigns and I began to actually work out again. I get my hands dirty with social, video, concept, branding, push, app, search, web, product, ASO, and email copy. Highlights so far: boosting email open rates to 70%, way above-average engagement across two product lines, and the highest revenue-generating newsletter in over 2 years during a massive 10th anniversary campaign.
